Southeast Asia Fruits Industry Sdn Bhd, specializes in processing and trading tropical fruit products, with a strong emphasis on premium durian offerings. Its flagship export, seedless D24 durian paste, is produced in large volumes and meets the strictest standards of taste and safety, earning recognition across international markets, particularly in China. In addition, the company actively engages in OEM solutions and strategic partnerships, driving its global expansion and long-term growth.

Founded in 1998, Koon Huat has grown to become the largest agriculture company in Melaka, Malaysia, specializing in melon cultivation for both domestic and international markets across the Asia-Pacific region, including Taiwan, Hong Kong, Singapore, and China. The company offers a wide variety of premium fruits such as red seedless watermelon, yellow watermelon, Black Beauty, sun melon, and honeydew. With a fully integrated value-chain system covering R&D, logistics, value-adding, and fresh fruit exports, Koon Huat continues to lead the agricultural industry and deliver outstanding quality to global customers.